Media Requirements

Who Should Enter
Custom-built digital experiences, platforms, or technical executions where engineering and code play a central role.

This is NOT for:
Off-the-shelf platform usage or standard implementations without meaningful technical innovation or craftsmanship.

About the Award

This award recognises excellence in creative technology and code craft. It celebrates work where technical expertise and creative thinking come together to build innovative, high-quality digital experiences that bring ideas to life.

Judging Criteria

1. Executive Summary
Overall quality, clarity, and credibility of the submission. Judges will assess how effectively the technical solution and its impact are articulated.

2. Strategy
Demonstrates a clear rationale for the technical approach. Includes how the solution addresses a specific challenge and aligns with business or creative objectives.

3. Innovation
Shows evidence of innovative use of technology. Includes new or inventive approaches to development, architecture, or technical problem-solving.

4. Creativity (Design & Communication)
Demonstrates how technology enables creative expression. Includes how code and technical execution contribute to storytelling, interaction, or overall concept.

5. Experience
Illustrates how users interact with the solution. Includes usability, responsiveness, performance, and the ability to create engaging and seamless experiences.

6. Leadership
Demonstrates leadership in technical execution. Includes collaboration between developers, designers, and strategists, and the ability to push standards in digital craft.

7. Impact & Results
Provides clear, measurable evidence of success. This may include performance, engagement, scalability, reliability, or contribution to business outcomes. Base numbers or credible indicators must be included.